BTN Europe’s Travel Tech Report 2024

Published: 31 October 2024

Travel technology is evolving and with that come changes to how much travel managers need to know about how the ecosystem fits together to source and support their programmes. BTN’s 2024 technology ecosystem survey dives into the questions companies are asking to source the right technologies for their programmes and how they are implementing these tech stacks in both traditional and new ways. It also delves into questions and projections about how artificial intelligence and the drive for personalisation is changing what is important to every link in the chain.