French Agency Elevate Management Signs TikTok Star Avani Gregg For Europe Representation As It Expands Into Sports & Digital

EXCLUSIVE: Florent Lamy and Daniel Blanc’s Paris-based talent agency Elevate Management is expanding into sports and digital and is also opening offices in Miami and London.

The French management firm has carved out a niche for itself over the past decade as one of the only management companies representing U.S. talents in Europe with a U.S. management agency style model.

Talents on its books include Megan Fox, Djimon Hounsou, Clara McGregor, Evangeline Lilly, Holt McCallany, Stephen Manas and director James Foley.

In addition to talent, it also runs subsidiary company Imagineers Studio, aimed at developing films and series drawn from French and European super-hero IP.  It also represents France-based festivals such as the Deauville American Film Festival and Series Mania.

Under its expansion plans, Elevate Management are launching their digital department with the signing of TikTok influencer Avani Gregg for her exclusive representation in Europe. Avani remains represented by Gersh in all territories outside of Europe.

Their sports department will be launched with new offices in Miami, led by John Carlson, and focused on the scouting and development of American athletic talent for the European market.

They will continue their global expansion with the opening of a new office in London, spearheaded by Jessica Torres, with the aim of optimizing the management of both US and UK talent, facilitating closer collaboration with industry leaders in the UK.