MIDAS Travel enhances data capabilities through Travelogix deal

London-based MIDAS Travel Management has signed a deal with travel analytics provider Travelogix.

The TMC, which is ranked as the 39th largest in the UK, said the multi-year contract would allow it to deliver advanced travel data and reporting solutions to its clients.

Through the new partnership, MIDAS will use Travelogix’s Analytix reporting platform, along with the DataValet and DataShare modules.

MIDAS will also be part of a beta group of companies helping to test Travelogix’s new AI-based integration, which is designed to “help interpret and analyse data sets with the click of a button”.

Nicola Cox, director at MIDAS Travel Management, said: “Access to in-depth insights and real-time reporting is essential to fulfilling our commitment to premium service, helping us uncover cost-saving opportunities and deliver even greater value to our clients.

“This partnership aligns perfectly with our ambitious growth strategy, and we’re excited to embark on this journey with the support of Travelogix.”

Sally-Anne Houlker, director of product operations at Travelogix, added: “We understand MIDAS Travel’s mission and are thrilled to align ourselves with its technology and data management ambitions for the coming years.”