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Sony Pictures Entertainment Launching Branded FAST Channels Across Europe – Media Play News
March 27, 2024
Sony Pictures Entertainment is launching “Sony One,” a portfolio of 54 free, ad-supported streaming television (FAST) channels on LG Channels, Samsung TV Plus and TiVo+ across Europe, beginning in April.
Sony, which has no branded English-language streaming presence in the United States, is set to become one of the largest portfolios of FAST channels in the world. Sony One’s channels will be curated and programmed for local markets in different territories, with content being broadcast primarily in each region’s native language. Territories at launch include the United Kingdom, France, Italy, Germany, Spain, Sweden, Denmark, Norway and Finland.
“Our entry into the FAST space in Europe reflects our dedication to making premium content accessible to audiences on new and important distribution channels,” Pete Wood, SVP of digital sales and distribution for SPE, said in a statement.
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The channels include:
- Sony One Comedy TV, with comedy series including “Seinfeld,” “The Nanny” and “The Goldbergs”;
- Sony One Thriller TV, with series such as “Breaking Bad,” “Better Call Saul” and “Justified” and a focus on crime procedurals and adventures;
- Sony One Faves, featuring such titles as “Bewitched,” “Community” and “Dawson’s Creek” that evoke nostalgia across generations;
- Sony One Comedy Hits, featuring such titles as Step Brothers, Jerry Maguire and Easy A;
- Sony One Action Hits, with such titles as District 9 and the Men in Black and Zombieland franchises;
- Sony One Shark Tank, featuring episodes of the reality show in which aspiring entrepreneurs pitch their business ideas to moguls;
- Sony One Dragons’ Den, featuring the juggernaut reality format behind “Shark Tank,” in which aspiring entrepreneurs pitch their business ideas to multimillionaire investors, in the hope of landing investment funds; and
- Sony One Blacklist, featuring the crime thriller series following a most-wanted fugitive who works with a rookie FBI profiler to take down criminals and terrorists.
In addition to Sony One, SPE’s FAST offerings include Sony KAL Hindi, its Hindi destination in the United States and Canada; its portfolio of Spanish-language FAST channels for the U.S. Hispanic audience; and FAST channels in Mexico and Brazil.